Edgar Calderon

Edgar Calderon Quick Facts

Edgar A Calderon:  Chair of the Communications and Outreach Committee of the City’s Small Business Development and Employment Advisory Board.
Edgar brings community activism, professional public relations, and entrepreneurial resources to the City. He is Regional Campaign Director for AdzZoo Inc,-Sacramento Valley / Bay Area Region in California, USA- helping small and mid size business reach their local customers base when they search for products and services in Google, Facebook and others with a "Total Web Presence". Until recently he worked as the Sales Director for Crossings TV / KBTV-8 Global Television, involving advertisements, production, community public relations for a diversity of multicultural and multi-ethnic TV programming including Chinese, Spanish, Russian, Filipino, Hmong, Vietnamese, Hindi/Punjabi, and other Southeast Asian languages
Edgar’s previous experiences involve: Vice President of Operations for Spanish Phone Directories Inc.; Founder, Publisher, and Editor-in-Chief of the first Yellow Pages in Spanish for the cities of Sacramento, Stockton, and Modesto in CA, San Antonio TX, and Phoenix AZ,; Media Development Coordinator at Access Sacramento Cable Television Foundation,Producer and Host of "Where Is Edgar?"weekly business, political variety program for Channels 17 and 18; Advertising Specialist in the Sacramento area for “Vida en El Valle”, a bilingual newspaper publication of The Sacramento Bee for coverage in Sacramento, Placer, El Dorado, and Yolo Counties.
Edgar also ventured in business with “La Pulga Classifieds, LLC” a bi-lingual (English/Spanish) periodical shoppers’ magazine for the Greater Sacramento Area to the Latin-American Community.

Received recognition in awards and honors: Sacramento Metropolitan Chamber of Commerce, 2006 Small Business Owner of the Year Nomination.- Excellence in Local Cable Programming "Where is Edgar?"1st Place Award.- Sacramento Hispanic Chamber of Commerce 2003 Volunteer of the Year, Regional Toastmaster International Contest 2nd Place Award for Humorous Speech.

Edgar was born in Managua, Nicaragua; married, and proud father of two sons, one a Sacramento Firefighter/Marketing Executive, the other a US Air Force Officer.

Sales Training & Diversity Media Advertisement,(TV, Internet, Print). Multi-Ethnic Market Specialist, Branding and Identity, Public Relations, Management, Workshops , Presentations, Small Business to Government Liaison,
Bilingual TV Host/Presenter (English/Spanish).

Contacting Edgar Calderon