On The Internet! Take the Self Improvement Tour
Don McCauley
Don McCauley Quick Facts
Don
McCauley is a
marketing strategist with over 30 years of experience. He helps
individuals,
small businesses and
professionals create low cost publicity and marketing campaigns to
increase sales. He demonstrates how anyone can develop a massive
marketing and publicity campaign for little or no money by utilizing
cutting edge strategic marketing and publicity resources. The goal is
alway to produce bottom line results
Don
serves as
facilitator of the Free Publicity Focus Group. He is an
author and currently writes for regional and national print and
electronic
publications. He serves as host of The Authors Show
radio program,
a production of eBroadcastMedia.com. He is an Inbound
Marketing
Certified Professional and is Web CEO University
Certified.
Marketing Experience
Prior
to
establishing his marketing and publicity consulting business,
Don spent many years as a marketing manager and trainer for
several large US corporations. He
has also personally built three highly
successful service businesses from scratch across three different
industries.
He spent
8 years as marketing director of a regional corporation. During this
time he was responsible for developing, implementing and managing
marketing and publicity
campaigns involving:
* newspaper
* television
* radio
* direct mail
* Internet
* magazines
* seminars
* trade shows
Media Experience
After
a period of time serving as Director of Sales for a regional newspaper,
he eventually moved on to start a highly successful regional
magazine, serving as editor.
It was here,
during his time in print media, that he began to realize the enormous
potential
for building publicity and marketing campaigns using free publicity
resources in
both
traditional and electronic media.
Based
on this he started the Free Publicity Focus Group. He brings a unique
perspective to any situation, as he has sat on both sides of the table.
He now shares
his successful, real world experience, his strategies for gaining free
publicity and his methods for building campaigns for little or no money
with hundreds of companies and individual clients.
All initial consultations are completely free and completely without
obligation. If you have grown weary of spending far too much money for
too few results, we may be able to help. Marketing success is built
upon the development and implementation of a laser sharp marketing
strategy. Please understand
that we don't agree to partner with everyone.
During your consultation we will determine if we can help improve your
company's bottom line. Whether or not we can be of service, we can
guarantee that you will gain a better understanding of how you might
begin to create a massive marketing and publicity campaign for little
or no money
Favorite Quotes & Thoughts from Don McCauley
Walk outside on any clear, cloudless night. Count the total number of stars you can see from horizon to horizon. Now take that total number times 100,000. That is, without exaggeration, the number of sites competing for your client's attention in an Internet marketing environment. Even if you do everything right, this is like owning a five star restaurant that is located in a back alley off some out-of-the-way street in a universe far away. You could spend thousands, millions perhaps, trying to buy your way into your potential client's mind and never succeed. Or, you can do it the right way and achieve success without spending much at all by using free publicity as a marketing strategy.
Getting Started With Don McCauley
To get started, request a free, no obligation marketing and publicity strategy analysis. Or, if you wish, you might wish to view our free training videos
