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Articles from Chris Jenkinson | Selfgrowth.com
- How To Write a Great Online Press Release That Will Get You Noticed - by Submitted on Mar 14, 2011 from Chris JenkinsonWhy should I write a press release? Online press releases are a superb way of gaining potentially massive (and often free) exposure for your business. What should I write about? Anything that can be considered newsworthy. Some suggestions: • A product launch • Winning an ...
Views: 1008(1 vote) - The History of Laughing - by Submitted on Jan 20, 2012 from Chris JenkinsonIt is estimated the average adult laughs around 20 times a day; some fifteen times less than a small child. But what is laughter? Why do we laugh and what affect does it have on ourselves and other people? There have been countless studies into laughter (the study of laughter is actually called ...
Views: 1063(1 vote) - Tweet, Tweet - Tips in How to Use Twitter As an Internet Marketing Tool - by Submitted on Dec 02, 2010 from Chris JenkinsonTwitter is fast becoming the latest "thing" in internet marketing but is it right for your business? Millions of people around the world are doing it along with other forms of social media so you likely recognise the importance of trying to find a way to utilise Twitter. However, exactly how ...
Views: 1160(1 vote) - Five ways to boost your business with Twitter - by Submitted on Apr 03, 2011 from Chris JenkinsonTwitter has become one of the mostly widely-used methods of rapid online communication. In one short, pithy sentence you can promote your latest product or event, or exchange valuable information. This is why hundreds of thousands of businesses, both large and small, have woken up to its ...
Views: 1114(1 vote) - How to Make Online Networking Work for You – 6 Top Tips! - by Submitted on Apr 03, 2011 from Chris JenkinsonMany entrepreneurs and business owners are put off using social media to build an online network, because the whole concept is just too overwhelming and time consuming. Well the good news is, it needn’t be. There’s a huge gulf between using social media personally and professionally. On ...
Views: 942(1 vote) - Targeting Your Niche Market using Internet Marketing - by Submitted on Jun 09, 2011 from Chris JenkinsonMaking a success of your internet marketing is all about discovering how to effectively target your niche market. This short article will give you a few ideas on how to approach this for the best results. If you want to make a success of your business or company then you need to consider how ...
Views: 756(1 vote) - The Advantages and Disadvantages of Internet Marketing - by Submitted on May 17, 2011 from Chris JenkinsonThese days nearly all businesses will have some kind if internet marketing as it is fast becoming the most popular way to keep in touch with people. However the truth is that it is not always as simple as people may first think and it requires a lot of planning to make it successful. For example ...
Views: 12344(1 vote) - Using Internet Marketing as a Small Business - by Submitted on Jun 09, 2011 from Chris JenkinsonInternet marketing can be effective for all businesses no matter how big or small. The key is to target your audience carefully and ensure that your site ranks highly. You may think that internet marketing is something that only larger businesses and companies need to focus on, but this is ...
Views: 764(1 vote) - Tips for Running a Home Business When you Have Children - by Submitted on Feb 27, 2011 from Chris JenkinsonSetting up a home business when you have children can be a great way to work whilst being able to look after your children at the same time. It also means that you can enjoy seeing your children without being tied to working set hours and for many parents this is a great incentive to having a ...
Views: 809(1 vote) - Essential Business Characteristics for the Home Entrepreneur - by Submitted on Dec 10, 2010 from Chris JenkinsonIn order for you to become a successful entrepreneur there are a number of crucial business characteristics that you will need. Although some of these can be learned as you go, possessing the motivation and drive to get your business up and running is essential from the start. 1. Belief in ...
Views: 934(3 votes) - Utilising Internet Marketing - by Submitted on May 12, 2012 from Chris JenkinsonThe internet is a seemingly endless resource for a company of any size and, whilst the opportunity to reach out to millions of potential customers is certainly great, most companies will find they are met by stiff competition on the web. With so many companies now online it might be difficult to ...
Views: 1194 - 10 Mistakes that Can Hinder Content Marketing - by Submitted on Jun 09, 2020 from Chris JenkinsonIt’s never particularly nice to be told you’re doing something wrong. Nevertheless, research would seem to suggest that most smaller businesses face the same common pitfalls with their content marketing strategy. The good news being that in all instances, the following errors and oversights ...
Views: 626 - 5 Common B2B Marketing Mistakes You Might Be Making - by Submitted on Dec 05, 2019 from Chris JenkinsonThe B2B marketing landscape is shifting and evolving at its fastest ever pace. Any number of tools, techniques and strategies that once guaranteed success no longer apply. In fact, they could stand to have the opposite of the intended effect. Hence, it’s important to take an occasional step ...
Views: 619 - 5 Reasons to Take Website Audits More Seriously - by Submitted on Mar 15, 2018 from Chris JenkinsonThese days, most online business owners are aware of the existence of website audits. Most are also aware of the fact that they are somewhat important. Nevertheless, research would seem to suggest that comparatively few give them the kind of time and focus they deserve. Contrary to popular ...
Views: 841 - 5 Things All Successful Landing Pages Have in Common - by Submitted on Apr 03, 2018 from Chris JenkinsonSuccessful landing pages are those that create as many conversions as possible. Get it right with your landing pages and the effect they can have on your web business as a whole could be spectacular. The question being – what makes for a successful landing page? Perhaps the easiest way to ...
Views: 873 - 8 Simple Steps to Outstanding Email Content - by Submitted on Apr 04, 2018 from Chris JenkinsonIf you are looking to orchestrate a successful email marketing campaign, nothing matters more than content. Something of a no-brainer, given how an email with no content is basically a blank page. Still, it’s amazing how few companies genuinely invest the required time and effort in the ...
Views: 962 - Achieving a Successful Home Business Career - by Submitted on Apr 30, 2011 from Chris JenkinsonNot everyone who sets up a home business will be successful, so it is important to plan well in advance. Obviously one of the main factors in achieving success is building your reputation and producing high quality work, but you will also need to consider where you work and marketing your ...
Views: 1071 - Alternative Ways of Marketing your Business - by Submitted on Mar 14, 2011 from Chris JenkinsonWhen you set up your own business you will need to think about marketing yourself to try and find work. By having your own business cards, leaflets and postcards you will be able to quickly target your chosen market and hopefully find new clients. 1. Business Cards One of the most popular ...
Views: 1100 - Budgeting for Office Supplies - by Submitted on May 02, 2012 from Chris JenkinsonWhen starting up a small business there are a hundred and one things to think about and something that is often overlooked is the office supply budget. Every good director knows the budget is arguably the most important part of setting up a business and balancing the income with the outgoings is ...
Views: 3270 - Business Plans for Setting up a Home Business - by Submitted on Feb 27, 2011 from Chris JenkinsonA business plan is essentially a document that will illustrate your business and the objectives and strategies that you have as well as how you feel it will work financially. By having a plan it means that you will be able to gauge the success that your new home business will have. 1. Why ...
Views: 1183 - Creating Press Releases to Help Market Your Business - by Submitted on Feb 04, 2011 from Chris JenkinsonMarketing your business is incredibly important but to begin with you may not have the funds to advertise as much as you would like. This is why creating free press releases can be a useful way to bring your business to the attention of a wider audience, without having to spend a lot of ...
Views: 1133 - Different Methods of Online Marketing - by Submitted on Jun 28, 2011 from Chris JenkinsonWith so many different options for marketing online it is important that you choose the one that is right for your business. This short article outlines a few of the main types that you may like to consider. There are a huge number of options available to you regarding the marketing of your ...
Views: 1067 - E-commerce is Booming How to Get Your Share of a Growing Market - by Submitted on Dec 01, 2011 from Chris JenkinsonEcommerce:- the process whereby you can market, distribute, buy and sell products online is said to have originated in 1994, when Jeff Bezos launched Amazon.com out of his garage! People describe ‘ecommerce’ in all sorts of ways. Commonly it is referred to as: Online commerce, Web commerce, ...
Views: 1151 - Effective Ways to Grow Your YouTube Channel - by Submitted on May 31, 2022 from Chris JenkinsonYouTube is often referred to as the world’s second major search engine for a good reason. Every hour of every day, hundreds of millions of people hit YouTube in search of education, entertainment and inspiration. As a YouTube publisher, the key to making things work lies in gaining as many ...
Views: 384 - Eight Reasons to Consider Hiring an SMM Expert - by Submitted on Jul 09, 2021 from Chris JenkinsonHere are eight more good reasons to consider hiring an SMM expert, sooner rather than later: 1. They know how to manage a crisis Negative press and bad publicity can wreak havoc with even the strongest and most established business. When things go wrong for any given reason, the help and ...
Views: 391 - Email marketing – hitting the right targets - by Submitted on Apr 08, 2011 from Chris JenkinsonIn this digital age, email marketing is one of the fastest ways for a small business owner to get their message across to the largest number of possible clients. It is an inexpensive, easy process and, if done correctly, can reap significant rewards. Done badly or carelessly, however, and it can ...
Views: 946 - Expand Your Internet Marketing Horizons and Try Blog Advertising - by Submitted on Dec 23, 2010 from Chris JenkinsonWith the advent of the cyberspace age in the 1980's, internet marketing was born. As more and more people signed on online, the more business advertising grew. Whilst television, radio and print ads are still quite effective ways of reaching the average consumer, technology is the wave of the ...
Views: 1113 - Five Critical Landing Page Errors to Avoid - by Submitted on Nov 07, 2018 from Chris JenkinsonLanding pages are every bit as important as every other element in your overall marketing strategy. It’s one thing to drive even the most targeted traffic to your website, but doing so is redundant if your landing pages are substandard. When evaluating any number of poor-quality landing pages, ...
Views: 812 - Five Things Every B2B Website Needs - by Submitted on Mar 26, 2020 from Chris JenkinsonWhat are the single most important elements every B2B website needs? The short answer…well, chances are you’ll get a whole bunch of different answers from each person you ask. Nevertheless, you’d be pressed to find one successful B2B entrepreneur who doesn’t agree with the following as ...
Views: 566 - Five Ways to Boost Your Email Marketing Strategy - by Submitted on Dec 11, 2019 from Chris JenkinsonAnyone who doubts the power and effectiveness of e-mail marketing clearly isn’t getting the job done properly. Pound for pound, an effective e-mail marketing campaign can deliver a stronger and more consistent ROI than almost any comparable strategy. It’s just that in order to succeed with ...
Views: 609 - Five Ways to Reduce Website Bounce Rates - by Submitted on Mar 12, 2021 from Chris JenkinsonThere’s nothing quite like an elevated bounce rate to drive the average online business owner up the wall. You’re convinced you’ve done all the right things in all the right places, with the added bonus of a steady stream of traffic. Though for some reason, almost nobody sticks around long ...
Views: 431 - Floor Graphics: Exceptional Merchandising And Branding Tools Whatever Size Space You’re Working With - by Submitted on May 12, 2012 from Chris JenkinsonWhat do you do if you’ve only got a small space to work with? At an exhibition, say, or a point of sale . . . First and foremost, you need to make use of the whole area, without giving the appearance of clutter. As with all forms of advertising, white space is important. Eye-catching ...
Views: 1318 - Four Important Questions to Ask a Prospective SEO Specialist - by Submitted on Mar 02, 2019 from Chris JenkinsonBringing a capable SEO professional on board could turn out to be the best decision you ever make for your business. If the job’s done properly, you could soon be looking at the kind of exposure that generates spectacular traffic. Of course, this is all dependent on the experience, expertise ...
Views: 721 - Get a Better ROI from Your Digital Marketing - by Submitted on Dec 01, 2011 from Chris JenkinsonThe latest research from Barclays Corporate predicts that purchase transactions made via tablets and mobile devices will hit the £20 billion mark over the next 10 years. Interestingly, Barclays’ survey of 3,000 consumers reveals that 52 per cent currently use Smartphones at some stage of the ...
Views: 1063 - Get Your Business Talked About – Start a Viral Marketing Campaign - by Submitted on Apr 23, 2011 from Chris JenkinsonYou can create a buzz around your products and services through viral marketing, although some businesses are more naturally suited to viral advertising than others. A successful viral marketing campaign always begins with the development of a quality viral, whether it's a video, e-report, ...
Views: 899 - How a Marketing Consultant Can Help Your Business Find Its Niche - by Submitted on Dec 15, 2010 from Chris JenkinsonA niche business market is one that is underserved or services only a distinct buying audience. If you're looking to carve out a niche in the business world, a marketing consultant can help you define and promote it. A niche can be either a service or a product. Maybe you offer a specialised ...
Views: 937 - How an Internet Marketing Expert could Help your Business - by Submitted on Jun 01, 2011 from Chris JenkinsonMarketing your business successfully is vital if you wish it to be as profitable as possible. Hiring an internet marketing expert is an ideal way to ensure that you do this correctly and attract new custom to your site. If you want to make a real go of your business and to have as much ...
Views: 927 - How Building a Rapport with those on Twitter can Help Advertise your Home Business - by Submitted on Jan 05, 2011 from Chris JenkinsonTwitter is one of the most popular social networking sites around and can offer you a fantastic way to promote your home business venture. By using Twitter you can contact and follow people who may be interested in what you offer, as well as find help and advice. However you need to remember to ...
Views: 964 - How Creating Articles can Help Advertise your Home Business - by Submitted on Jan 17, 2011 from Chris JenkinsonIt is vital that at all stages of running a home business you continue to advertise what it is you do to as many people as possible. One way in which you can do this is to create articles based on your business and your area of expertise. If you have little experience of writing then you may ...
Views: 1206 - How soon should you start planning your wedding flowers? - by Submitted on Jul 22, 2011 from Chris JenkinsonHow soon should you start planning your wedding flowers? Sooner than you think. The ideal time is 12-18 months before the day of your wedding. Why so early? Because if you want your chosen florist to create your dream arrangement for the biggest date on your calendar, then they will ...
Views: 1301 - How to Appeal to Millennials Without Going to Extremes - by Submitted on Oct 23, 2020 from Chris JenkinsonIt is often said that from a purely business perspective, appealing to millenials is hugely difficult. Which indeed it is, if you’re foolish enough to make the assumption that you will appeal to millenials by repeating the same marketing process you would use to attract other audiences. It is ...
Views: 486 - How To Avoid A Break-In - by Submitted on May 02, 2012 from Chris JenkinsonAs anyone who has experienced a break-in will know, it can be an incredibly stressful experience. It is not just the loss of or damage to property that is at issue – many people feel personally traumatised at the idea that somebody has invaded their own space. To avoid this happening, and to try ...
Views: 1337 - How To Boost Your Credibility With Powerful Testimonials - by Submitted on Mar 03, 2012 from Chris JenkinsonPowerful testimonials are a proven way to add credibility to your business. I place an emphasis on the ‘powerful’ bit, because judging from some company websites, it seems all too many businesses are happy to print any old testimonial and be done with it. Let’s be frank, some ...
Views: 707 - How to Build a Client Base to Create a Successful Home Business - by Submitted on Feb 04, 2011 from Chris JenkinsonIt is often assumed that working for yourself and setting up a home business is easy as you can work at your own pace. Although this is occasionally true, more often then not running your own business takes considerable time and effort to be successful. Perhaps one of the main obstacles that ...
Views: 949 - How To Create A Buzz Around A New Product - by Submitted on Jul 28, 2012 from Chris JenkinsonIf you’re launching an exciting new product you want it to hit the market with a bang, not a whimper. This being the case, the idea is to build up as much pre-publicity as possible so it’s hotly anticipated before it’s even available for sale. Whatever your product is, the principles for ...
Views: 1783 - How to Create a Website to Help Market Your Home Business - by Submitted on Feb 02, 2011 from Chris JenkinsonIf you decide to set up your own home business then having a website to help with your marketing is something that you should definitely consider. These days the majority of people will search for a local or national business using the internet so if you do not have a site you will be missing ...
Views: 474 - How to Deal with Late or Non Paying Clients - by Submitted on Feb 15, 2011 from Chris JenkinsonNothing is more frustrating then having to deal with a late or non paying client. Unfortunately though it can occur from time to time and is one of the risks with running a home business, but how do you deal with this type of client? 1. Retain all Correspondence When you are first ...
Views: 1264 - How To Generate 4 Times More Business Leads Though Your Blog - by Submitted on Mar 09, 2012 from Chris JenkinsonA study carried out by the software company HubSpot, found that companies who post fresh relevant content to their business blog on a regular basis, receive many more leads than those who post sporadically. No big surprise there. As an added incentive, those businesses that post to their ...
Views: 1001 - How To Get First Aid Training - by Submitted on Jul 28, 2012 from Chris JenkinsonAlmost anyone can learn the basics of first aid, but it is surprising how few people do. It is not just for medical professionals, or specially designated first aiders at work. You really never know when you might need it, and there are so many situations in which taking the time to learn this ...
Views: 999 - How to Get More Subscribers for Your YouTube Channel - by Submitted on Jul 23, 2021 from Chris JenkinsonA YouTube channel without subscribers is a failed enterprise. Competition on YouTube is ferocious, where approximately 5 billion videos are viewed each day. Sadly, there are no quick fixes when it comes to building an engaged audience of subscribers. Instead, the key to success on platforms ...
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