Three words: Double Click for Publishers. You might of heard of Google Ad Manager, DoubleClick for Publisher's previous name. Google has recently redesigned their ad serving technology by synergizing Google Ad Manager and DoubleClick for Publishers to make new features and to increase usability. ... Views: 989
Google has done a great job securing and growing their market share of advertising reach. How did they do this? The Google AdSense name is no doubt the biggest in the advertising platform market. Ease of use is definitely one of Google AdSense’s strongest traits as well. To top it all off, ... Views: 825
A customer usage model comprises of three important buying processes. You do not truly know your customer till you know each step of their customer usage model like the back of your hand:
1. How your customers search for your product
If you’re a towing company your customers will search in ... Views: 671
Google AdSense is the most widely used ad platforms in the world and for good reason too. All you have to do is slap some ad tags on your page and you're good! The Google AdSense user interface is easy to use and of course, the Google brand is the most well known. There's no secret why they are ... Views: 667