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Articles from Lisa Cherney | Selfgrowth.com
- Entrepreneurship – The Road Less Traveled - by Submitted on Jan 10, 2012 from Lisa CherneyI believe that life is a journey, and just like any journey, it has some bumps in the road along the way. For me, those “bumps” came in the form of three layoffs in two years. I drove home from my last job, the remains of its existence in a cardboard box beside me, and I received this message: ...
Views: 491 - What I Learned From A Glitch – And A Rabbit - by Submitted on Nov 28, 2011 from Lisa CherneyI had no idea the twists and turns my business would take when I first left corporate America. When I started out, I thought I had it in the bag! I had worked for some of the biggest names out there, I knew how to market. But... something happened along my journey. I don't like to use the word ...
Views: 365 - Everyone Needs a Soapbox! - by Submitted on Nov 07, 2011 from Lisa CherneyI was kicked out of corporate America. Literally. I was let go three times in two years! It was difficult at the time, but now I see - the struggle had a purpose. Because of that trial, I found my true calling: helping business owners find their voice, get on that soapbox, and attract their ...
Views: 430 - Attract Your Ideal Clients and Charge What You're Worth - by Submitted on Oct 19, 2011 from Lisa CherneyEvery entrepreneur starts her business wanting to make lots of money doing something she loves. We dream about it. We plan out what our life will look like, and where we will take vacations. But then something happens. We start getting nervous about not making money fast enough, and think maybe ...
Views: 383(1 vote) - YES, You Can Be a Full-Time Mom and Successful Entrepreneur - by Submitted on Oct 05, 2011 from Lisa CherneyHow do I balance being a full-time mother and a full-time entrepreneur? After five+ years of doing both, I can say it's been crazy, fun, and worth every minute! I started by creating the life that I wanted, and then I worked my business into it. If you want to be a mother and entrepreneur ...
Views: 467 - Build Your House On A Solid Marketing Foundation - by Submitted on Aug 25, 2011 from Lisa CherneyA solid marketing foundation is key to a solid business. Even the big boys like Pepsi and Coke realize this! If they get comfortable and let their marketing efforts relax, then sales will suffer, and they'll have to work twice as hard to get back their share of the market. You, as an ...
Views: 522 - Gaining Full-time Prosperity with Part-time Hours - by Submitted on Jul 29, 2011 from Lisa CherneyHere’s an article based on my recent virtual workshop, "Why Your Dream Business is Not Making BIG money (Yet) – 3 Steps to Build a Full-Time Business on Part Time Hours”. Working part-time without taking a cut in pay can be a reality, but it's going to take diligence and concentration on your ...
Views: 469(1 vote) - Why Your Past Success Is Hurting Your Future Success – This Is Personal - by Submitted on Jul 26, 2011 from Lisa CherneyThis article is based on my recent teleclass, Why your past success is hurting your future success - 3 reasons that your business is not making BIG money – YET! There is nothing so heartbreaking as seeing your dream business – that you've put your heart and soul into – falling to the ground ...
Views: 489 - Is Your Past Success Hurting Your Future Success? – Part 2: Invest In Your Big Dream! - by Submitted on Jun 28, 2011 from Lisa CherneyEntrepreneurs start their business with all good intentions, doing something they're exceptionally good at or passionate about – but they don't realize that it's not enough to WANT to succeed. You have to know the “business” of running a business! And that leads to the second reason your past ...
Views: 434 - Is Your Past Success Hurting Your Future Success? Don't Settle For Less Than You Deserve! - by Submitted on Jun 21, 2011 from Lisa CherneyBeing in my 12th year of business now (wow, 12 years! I feel so blessed!), I can actually reflect and see how far I've come. I'm seeing the patterns now, the cycles that have defined and shaped my business – and it has changed so much in the past year! It is so different now than when I first ...
Views: 437 - “Bio Basics – How Much Is Too Much?” - by Submitted on Apr 17, 2011 from Lisa CherneyKnowing what to include in a bio can be intimidating for business owners, but it doesn't need to be. Just think, the last time you read someone's bio, what was going through your mind? Did you think “Wow, I still don't know what this person does” or did you say, “Hey, what's with all the ...
Views: 485 - Own Your Greatness: Market What Makes You As An Individual Unique - by Submitted on Mar 15, 2011 from Lisa CherneyTo stand out in today's busy marketplace, you need to capitalize on what makes you as an individual unique. In other words, you don't need to focus on the product or service, but on YOU, the owner, the CEO, the practitioner. Your business is a direct reflection of you and you need to own ...
Views: 531 - Letting Go: How Saying “No” to Clients Can Have You Saying “Yes” to Success - by Submitted on Mar 17, 2011 from Lisa CherneyIn today's day and age most people would say it's crazy to turn down business. Don't we all need the money? And isn't work so scarce that it's better to take a "so-so" job than to hold out for the "yay" job that has you excited when you get out of bed? I can definitely relate. For a long time ...
Views: 461 - Set Your Business Up for Success: How Getting Help will Keep You on Track for the Future - by Submitted on Jan 14, 2011 from Lisa CherneyOne of the best things you can do for yourself to grow your business and propel yourself forward is to get help. But so many of us keep justifying that we can't afford help. We say things such as: "I'll hire an assistant when I start making more money." Or "I can't hire an assistant until I ...
Views: 493 - It’s About “Them,” Not “Me”: Highlighting Your Juicy Benefits - by Submitted on Dec 20, 2010 from Lisa CherneyEvery entrepreneur has a unique approach to what they do. But it's highly likely that they are not getting translated into your marketing. In our marketing we say things like: I'm a life coach, I'm an energy healer, a consultant, a realtor, a lawyer. We're just using titles that put a big ...
Views: 590 - It's All in Your Head: Easy Ways to Stay Positive and Boost Your Business - by Submitted on Dec 03, 2010 from Lisa CherneyI did a lot of things over the past few years to grow and expand my business, including working for the lifestyle I want, defining my ideal clients and taking care of my physical and mental health. Part of my mental healthcare included maintaining a positive mindset and it really made a ...
Views: 494 - The Marketing Pyramid: How to Find Your Ideal Client - by Submitted on Nov 22, 2010 from Lisa CherneyIf you were trying to find your soul mate through a dating site, a description such as, "Looking for someone 35-45 in Seattle who drives a red car" isn't going to find you your Prince or Princess Charming. The same is true with your marketing materials. Generic marketing will only attract ...
Views: 638 - Do Good and Do Good for Your Business - by Submitted on Nov 16, 2010 from Lisa CherneyWhen I was a junior in high school, my life changed forever. My mom was diagnosed with cancer and I was faced with the harsh reality that life is short. Her cancer shaped the way I live my life, even now two decades later. October is Breast Cancer Awareness Month, and last Sunday I walked ...
Views: 463 - Design Your Business to Fit Your Lifestyle - by Submitted on Oct 25, 2010 from Lisa CherneyFour and a half years ago I became a mother to a beautiful and sweet girl named Bella. I knew I wanted to be a "mom" but also continue to expand my business. I committed to a three day a week work schedule so I could be mom on Mondays and Fridays and be Lisa Cherney, CEO of Conscious Marketing ...
Views: 602 - Allowing Your Expertise to Shine Through: Common Reasons That Keep Entrepreneurs from Moving Forward - by Submitted on Oct 15, 2010 from Lisa CherneyIn today's fast paced world we have access to more information than ever before, be it books, media or opportunities for education. And while it's great to have all this information and learning at our fingertips, it can sometimes be a detriment to us. In fact, for some people, it can be an ...
Views: 486 - Owning Your Value: How Saying “NO” Will Attract Your Ideal Clients - by Submitted on Aug 30, 2010 from Lisa CherneyAs most of you know, I made a quantum leap in 2009, going from eight years of just below my six-figure goal, to making that leap above six figures. I came to a place where I was willing to raise my price on my own unique marketing system. And I assessed and changed my pricing structure and what ...
Views: 593(1 vote) - Through the Looking Glass: Your Beliefs May be Holding You Back from Success - by Submitted on Jul 23, 2010 from Lisa CherneyI have had such a transformation in my business this year that’s in such contrast to the general way of thinking in terms of how businesses should be doing during an economic recession. One of the most important steps I took was looking inward at my beliefs that were holding me back and putting ...
Views: 1105(1 vote) - It’s Always Darkest Before the Dawn: How Shedding Light on Your Failures Can Help You Achieve Business Peace - by Submitted on Jun 26, 2010 from Lisa CherneyMy journey as a business owner has been about integrating my professional knowledge with my spiritual understanding. When those two things merge, magic happens. I like to refer to this state of mind as “Business Peace.” But I’ve had tough times, too, including four corporate layoffs, four ...
Views: 642(1 vote) - How Integrating Spirituality and Business will Maximize Profit, Purpose and Passion - by Submitted on Jun 29, 2010 from Lisa CherneySome of the best business decisions I’ve ever made probably sound completely crazy to most people. For example, I once fired myself and returned $2,000 to a client, which had me doing the “Happy Dance,” and once I tossed $30,000 worth of information products in the dumpster. Yes, these were ...
Views: 591(1 vote) - Shedding Light on the Dark Side of Entrepreneurship - by Submitted on Mar 29, 2010 from Lisa CherneyEntrepreneurs are a unique group of people. They have a passion for what they do, a drive to do it and an independent spirit that allows them to take flight. But what if you’re an entrepreneur and this just doesn’t sound like you anymore? Perhaps you’re experiencing what I call the ...
Views: 652(4 votes) - How Fear, Resistance and Failure are Central to Your Success - by Submitted on Mar 26, 2010 from Lisa CherneyIt may sound counterintuitive, but fear, resistance and failure are central to your success as an entrepreneur! In fact, if you can embrace these feelings and actions, then you may be on the verge of a business breakthrough – and a spiritual one, too. Let’s face it, all entrepreneurs, no ...
Views: 641(2 votes)