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Articles from Sydni Craig-Hart | Selfgrowth.com
- How to Find Clients You LOVE! - by Submitted on May 12, 2012 from Sydni Craig-HartDo you ever scream after working with a particular client? It is not the end of the world when you find yourself in a working relationship that is well, NOT working. I would really love to help you avoid (or get out of) a bad client situation. How can you do it? Know what you HATE To help ...
Views: 856 - Anatomy of an Email: How to Craft Emails That Get Opened and Clicked - by Submitted on Aug 29, 2014 from Sydni Craig-HartWhy do some of your emails get high open rates, while others sit in people's inboxes collecting dust? If your open rates and click-through rates are inconsistent, it could be because you're not following a strategic email blueprint. This article will outline the specific elements that should ...
Views: 855 - How to Choose the Right Marketing Strategies for Your Business - by Submitted on Jul 29, 2012 from Sydni Craig-HartWhat is a marketing strategy? I like to define it as "a process that allows you to concentrate your limited resources on the greatest opportunities to increase your visibility, sales and income." For example, let's say you have the goal to enroll 3 new clients within the next 30 days. You ...
Views: 852 - How to Network Partners, Clients and Dollars - by Submitted on Jun 24, 2013 from Sydni Craig-HartLet's face it. Most folks go to a networking event hoping to close new business. Is that the case with you? If so, then you need a plan to make this happen. Simply showing up and collecting a few business cards is NOT going to create new money in your business. Understand, networking is ...
Views: 848 - How to Know Exactly What Your Market Wants to Buy From You - by Submitted on Apr 01, 2012 from Sydni Craig-HartCorrect me if I'm wrong, but I believe that you want your target market to be giddy over your services and products. You are in the business of serving others and you want to help as many ideal clients as you could possibly manage. Right? To be of service and create a profitable business ...
Views: 839 - Tap Into Your Unstoppable Potential (Yes, You Do Have It!) - by Submitted on Apr 06, 2013 from Sydni Craig-HartSo often, it isn't a lack of knowledge that prevents service professionals from achieving their business and marketing goals. Instead, a lack of focus and motivation are more often the culprits. You may be a person who knows exactly what you need to be doing. You possess the knowledge, but ...
Views: 835 - 3 Simple Keys to More Profits, Less Stress and More Visibility - by Submitted on Sep 09, 2011 from Sydni Craig-HartBuilding your business and growing it to support the lifestyle you want is the whole point of becoming an entrepreneur. The first step in doing so is to define what success means for you. Perhaps it means that you work a certain schedule. Have the ability to travel extensively. Or maybe it ...
Views: 834 - How to Change Your Bad Marketing Habits for Good - by Submitted on Feb 23, 2012 from Sydni Craig-HartIt's time to be honest! Are you really spending the time you need to each day on growing your business? Or are you getting distracted with time wasters like surfing the Internet, hanging out on Facebook or other busy work that isn't leading to profits? If your time management and productivity ...
Views: 834(2 votes) - How to Create New Business Opportunities From NOTHING! - by Submitted on Feb 28, 2013 from Sydni Craig-HartBeing successful as an entrepreneur requires one to take initiative and maintain a spirit of innovation. You can't sit back and wait for clients and a steady income to be handed to you. Instead, you have to get out there and create the opportunities you're looking for. If you are looking to ...
Views: 831 - Webinar Checklist: 5 Must-Have's For Massive Webinar Success - by Submitted on Oct 24, 2014 from Sydni Craig-HartHave you ever wondered why some webinars are wildly successful, while others fall flat? Or why some webinars enjoy thousands of attendees while others are attended by 20 people, tops? The truth is that successful webinars follow a proven checklist that virtually guarantees their ...
Views: 830 - Overcoming The Challenges Every Solopreneur Faces - by Submitted on Sep 18, 2011 from Sydni Craig-HartBeing a solopreneur can trigger many fears that you may not have even known about before! You know that you have talent and a lot to offer your clients. Nevertheless, it's not an easy job to keep your confidence up while you're dealing with the realities of marketing your services, being your ...
Views: 823(2 votes) - Enroll Your Next Client Within Days - by Submitted on Nov 27, 2011 from Sydni Craig-HartIf you entered a contest that challenged you to enroll one new client next week, how would you go about doing so? Imagine that the stakes are VERY HIGH. The prize, $100,000 if you could just get one new client to work with you in your business. Would $100,000 be enough to get you excited about ...
Views: 822 - How to Create A Website That Makes You Money - by Submitted on Sep 21, 2012 from Sydni Craig-HartIs your website doing all that it can to bring you new leads and build trust with your prospects? If not, you could be missing out on loads of clients who need exactly what you have to offer. With a few changes to your approach, you can turn your website into the number one tool that generates a ...
Views: 822 - Uncovering "Hidden" Profits In Your Business - by Submitted on May 13, 2013 from Sydni Craig-HartEvery (and I do mean EVERY) business - including yours - has the potential to be immediately more profitable. Unfortunately, many times we are unable to see the opportunities in front of us because we buried in the minutia of our daily task list. So how do you dig out the hidden treasure in ...
Views: 822 - How to Market Your Services and Maintain a Consistent Income - by Submitted on Feb 22, 2013 from Sydni Craig-HartWith the myriad of options available to market your small business, it's quite easy to become overwhelmed in trying to figure out where you should focus your attention. Let me help you simplify the process. First, consider, who is an ideal client for YOUR business. This is critical, because ...
Views: 818 - Local Networking Secrets: How to Greet Your Way to New Clients - by Submitted on Sep 28, 2012 from Sydni Craig-HartDo you attend local networking events? Being part of formal referral and networking groups has been a big part of my success in growing two successful businesses in the past 6 years. Keep in mind that your networking doesn't have to be limited to official events. I've used a terrific technique ...
Views: 817 - It IS Impossible - That Is, If You Never Start. - by Submitted on Aug 26, 2011 from Sydni Craig-HartService professionals have to be proactive about finding and acquiring new clients. The marketplace continues to enable normal people like you and me to earn a living AND gives others the opportunity to get the services that they need. Why is that? It is because we can easily access the people ...
Views: 811 - Why Every Great Email Includes These 5 Things - by Submitted on Aug 22, 2014 from Sydni Craig-HartGreat email marketing isn't a mystery. While we may never know why some YouTube videos go viral and others don't, it's easy to tell why some emails succeed and others get sent straight to the trash folder. Great emails - the kind that get opened, clicked, shared and saved to read again - ...
Views: 811 - 5 Simple Steps to Growing Your Business With Gratitude - by Submitted on Nov 04, 2011 from Sydni Craig-HartThough we live in a modern, fast paced society, spend a lot of time communicating via text message, email and social media, and are extremely pressed for time, there is NO substitute for grace and expressing your appreciation in business. This is especially true when it comes to thanking those ...
Views: 810 - 5 Small Business Marketing Tips Every Business Owner Needs To Know - by Submitted on Sep 21, 2012 from Sydni Craig-HartHaving an arsenal of small business marketing tips can help you catapult your business to success. As a business owner, you should be constantly searching for small business marketing tips that can be used in your business. This will ensure that your marketing efforts are always fresh and ...
Views: 810 - Common Pitfalls That Are Killing Your Business (Despite Your Best Efforts) - by Submitted on Jun 26, 2012 from Sydni Craig-HartLove it or hate it, marketing is a necessary part of creating a successful business. If you happen to reside in the "hate it" camp, it could be because you feel like marketing means you have to be pushy, sales-y or fake. We've all had the experience of having someone try to "sell" us and it ...
Views: 809 - How to Create a Marketing Plan to Meet Your Goals - by Submitted on Nov 18, 2011 from Sydni Craig-HartAs you think back over the last year of your business, are you pleased with your results? I hope so. I am proud of what you accomplished and you should be too! Are there some goals that you didn't quite reach? If so, you're not alone! Being goal oriented and stretching yourself is part of being ...
Views: 809 - How to Ask For (and Get) the Right Referrals - by Submitted on Oct 21, 2011 from Sydni Craig-HartDo you want to work with more of your ideal clients? Would you like to save time on marketing and get better results? Do you desire to become a recognized expert in your field? You can do all this and more when you build your business by referral. If you ask for and encourage referrals, ...
Views: 804 - Three Time Tested Online Marketing Strategies - by Submitted on Sep 11, 2011 from Sydni Craig-HartCreating visibility for your business online can seem like a daunting task. There are many different options to choose from and you'll likely find yourself in "analysis paralysis" if you try them all at one. That said you simply can't ignore having an effective strategy for marketing your ...
Views: 804 - Your Decision to Succeed Starts in Your Mind - by Submitted on Aug 09, 2011 from Sydni Craig-HartDo you have a "CAN DO," "WILL SUCCEED AT ALL COSTS" type of mindset? Is it natural for you to lead yourself towards your goals no matter what negative signals you receive from naysayers? Your response could very well be the determining factor as to how quickly and easily you accomplish your ...
Views: 802 - 5 Ways to Use Your Website to Get Clients and Increase Your Income - by Submitted on Aug 31, 2012 from Sydni Craig-HartYour business website can't be successful without a plan. Before you launch, you need to have a clear and focused vision of what you want visitors to do. This way, you can create a plan for you and any service providers you hire to follow. How do you develop a plan? You start with setting ...
Views: 800 - A Simple Formula for Effective Marketing - by Submitted on Aug 30, 2011 from Sydni Craig-HartYou have started a small business. Congratulations! Now, what is more important than starting a business? STAYING IN BUSINESS! We discussed recently the importance of having a powerful mindset that will support all of your business and life goals. It's also important to have the proper ...
Views: 797 - You Can Make Finding Clients Easy - by Submitted on Feb 13, 2013 from Sydni Craig-HartDo you have enough clients? There are several ways for you to fill your business with ideal clients. However, if you do not have enough clients as you read this article, you haven't found or implemented the steps to have a full practice. One way that you can showcase your expertise to an ...
Views: 797 - How to Create More Consistency and Clarity in Your Business - by Submitted on Dec 02, 2011 from Sydni Craig-HartCreating a successful business is a simple step-by-step process. Of course, there will be challenges along the way. You may make a few mistakes - I know that I have! I have literally made every mistake that an entrepreneur can make - but it hasn't stopped me from being successful. I've learned ...
Views: 796 - How to Find Your Marketing Power Zone - by Submitted on Feb 23, 2012 from Sydni Craig-HartHave you ever noticed on some treadmills that there is a setting called the "fat burning" zone? Theoretically, if you keep your pace, speed and incline at a certain level, you will maximize your work and keep your body in its prime "fat burning" zone. Which is obviously the goal if you are ...
Views: 796 - How to Finish the Marketing Projects You Start - by Submitted on Jan 12, 2013 from Sydni Craig-HartI learned from one of my first mentors, Michael Port, that being successful in business is really about starting and finishing projects. He also taught me that most business problems are really personal problems in disguise. That means that if you struggle with procrastination and finishing ...
Views: 796 - How To Use Automation to Short Cut Your Marketing Efforts and Increase Your Profits - by Submitted on Jul 14, 2012 from Sydni Craig-HartI often hear entrepreneurs making this excuse about why they aren't marketing their business consistently: "I don't have enough time to market Sydni!" I'll refrain from going off on a rant about making excuses (and how that correlates to how successful you are in business), but I will say ...
Views: 791 - Six Steps to Creating a Referral-Based Business - by Submitted on Oct 14, 2011 from Sydni Craig-HartDoesn't it feel great to pass along the word about your favorite restaurant or tell someone about a terrific book you can read? You can make it easy for your clients and colleagues to do the same for your services. When you do great work for your clients, they are just as excited to tell others ...
Views: 791 - How to Make Exponential Progress in Business - by Submitted on Apr 19, 2013 from Sydni Craig-HartSometimes, the most difficult part about being in business for yourself is holding yourself accountable to accomplish your purpose. When you're the boss there's no one looking over your shoulder to see if things are getting done. Also, it can be challenging to think through your ideas and figure ...
Views: 790(1 vote) - 5 Easy Content Options That Generate Sales For Your Business - by Submitted on Jul 19, 2013 from Sydni Craig-HartRight now, at this very minute, there is an ideal prospect perusing the Internet, intently looking for the answer to a question that you could answer in 30 seconds flat. If you were able to connect with that individual and chat with them about their needs and their goals, it's quite likely that ...
Views: 788 - Easy Video Marketing Tips You Can Use Right Now - by Submitted on Sep 25, 2011 from Sydni Craig-HartI'll be the first to admit it. When video marketing started getting popular, I was NOT feeling it. Looking back, I can see it was because I was WAY over thinking it! ("What will I talk about?" "Don't I need a lot of equipment?" "I've got to get cute every time I shoot a video!!") As I ...
Views: 786 - 7 Easy Ways To Increase Your Income With Past Clients - by Submitted on May 26, 2013 from Sydni Craig-HartStudies consistently show that clients who have purchased from you once are likely to do so again, IF they are given the opportunity to do so. In fact, INC magazine says that "Acquiring new customers is expensive (five to ten times the cost of retaining an existing one), and the average spend of ...
Views: 779 - How to Tune Up Your Marketing Efforts for Better Results and More Profits - by Submitted on Apr 01, 2012 from Sydni Craig-HartOne of the most important elements of profitable marketing is often the most difficult for solo service professionals to maintain. That is sharing your solutions consistently. To keep your pipeline filled with ideal clients who happily and readily pay for your solutions, you MUST market your ...
Views: 778 - How To Create A Solutions-Based Business - by Submitted on Jun 30, 2012 from Sydni Craig-HartOuch, I'm in pain over here! It doesn't matter who you are or what you do. If you can solve my problem, I will happily give you my time and money. We each have a pain that needs healing, an itch that needs scratching, or a problem that needs a solution. And we're on the hunt for that ...
Views: 777 - Develop Rock Solid Confidence In Your Ability To Succeed - by Submitted on Apr 14, 2013 from Sydni Craig-HartFeeling hesitant about what you're trying to accomplish affects all of us at one time or another. If you're ready to own your value and create more success in your business, it's time to move away from "I don't know if I can do this... " to "This is what I'm going to accomplish!" Shifting ...
Views: 776 - How to Fix 8 Marketing Strategies You Might Screw Up! - by Submitted on Aug 24, 2013 from Sydni Craig-HartYou created a business because you have valuable solutions to offer and are in a position to serve hundreds if not thousands of people in your target market. The key however, to reaching these individuals is to put your message, your content out into the world... consistently! How can you do ...
Views: 776 - How to Market Your Business and Increase Your Profits When You're Always On the Go - by Submitted on Sep 28, 2012 from Sydni Craig-HartI don't know a single entrepreneur who isn't busy and on the go these days. Folks who are struggling to grow their business often lament that they don't market like they should because they don't have enough time. But the truth is we are each allocated the same amount of time each day, we ...
Views: 764 - Consistently Increase Your Revenue With Email Marketing - by Submitted on Jul 14, 2013 from Sydni Craig-HartEmail campaigns are a highly effective way to deliver interesting and valuable content to every prospective, current and past customer. They provide the perfect medium for the personal touch you need to create incredible relationships - the kind of relationships that build trust and earn you ...
Views: 760 - Speak Your Client's Language and Keep Your Pipeline Full - by Submitted on May 12, 2011 from Sydni Craig-HartIf you want to pump up your profits, you have to get clear about exactly what you are offering your customers and offer it to them in a way that is compelling and interesting. The best way to do this is to position yourself as a problem solver for your ideal prospects. If you can solve problems ...
Views: 759 - How to Create an Effective Marketing Strategy That Makes You Money - by Submitted on Feb 22, 2013 from Sydni Craig-HartI am often asked, "Sydni, how do I figure out a marketing strategy that will be broad enough to allow me to address a wide array of issues and ideas from a variety of viewpoints? I need it to be narrow enough that I have a niche and people feel I will adequately answer their questions." Let's ...
Views: 755(1 vote) - How to Avoid Missing Out On the Exact Opportunities You're Looking For - by Submitted on May 04, 2013 from Sydni Craig-HartI often see entrepreneurs looking at their proverbial glass as half empty instead of half full. They might say: • If I only had the connections that person has... • If I only had the experience that person has... • If I only had the personality that person has... The list could go on ...
Views: 754(1 vote) - Simple Tracking Tips for Better Marketing Results - by Submitted on Sep 30, 2011 from Sydni Craig-HartIf you want to get the best results from your marketing efforts, you've got to be strategic in your approach. Choosing the right strategies for your business starts with selecting techniques that fit your goals and the solutions your ideal prospects are looking for. Then you need to IMPLEMENT ...
Views: 752 - How to Find Great Partners for Webinars and Teleseminars - by Submitted on Oct 21, 2012 from Sydni Craig-HartWebinars are a great way to build your audience - they give you an opportunity to "show and tell", which builds trust and credibility for your business. With webinars, you also have the opportunity to partner with another business offering complementary products and services, which can build ...
Views: 739 - Use Automated Email Messages to Keep the Money Rolling In - by Submitted on Jul 25, 2013 from Sydni Craig-HartDid you know that it takes approximately 7 interactions with a prospective client before they buy from you? Because of this, it's important that you capture every name and email address that you can from visitors to your website and follow up with them quickly to start getting to know them ...
Views: 735 - The Fastest Path To Cash - by Submitted on Jun 30, 2012 from Sydni Craig-HartNo matter what differences you and I have, the type of business we have, our philosophy about being self-employed or what our personal goals are, we most definitely have one thing in common. We want to be successful and we want to make a good living doing the work we love. There are a lot of ...
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