Motivation is the set of reasons that determines one to engage in a particular behavior. The term is generally used for human motivation but, theoretically, it can be used to describe the causes for animal behavior as well. This article refers to human motivation. According to various theories, motivation may be rooted in the basic need to minimize physical pain and maximize pleasure, or it may include specific needs such as eating and resting, or a desired object, hobby, goal, state of being, ideal, or it may be attributed to less-apparent reasons such as altruism, morality, or avoiding mortality.
Goal-setting theory is based on the notion that individuals sometimes have a drive to reach a clearly defined end state. Often, this end state is a reward in itself. A goal's efficiency is affected by three features: proximity, difficulty and specificity. An ideal goal should present a situation where the time between the initiation of behavior and the end state is close. This explains why some children are more motivated to learn how to ride a bike than mastering algebra. A goal should be moderate, not too hard or too easy to complete. In both cases, most people are not optimally motivated, as many want a challenge (which assumes some kind of insecurity of success). At the same time people want to feel that there is a substantial probability that they will succeed. Specificity concerns the description of the goal in their class. The goal should be objectively defined and intelligible for the individual. A classic example of a poorly specified goal is to get the highest possible grade. Most children have no idea how much effort they need to reach that goal.
Douglas Vermeeren, has done extensive research into why many people fail to get to their goals. The failure is directly attributed to motivating factors. Vermeeren states that unless an individual can clearly identify their motivating factor or their significant and meaningful reasons why they wish to attain the goal, they will never have the power to attain it.
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This definition is part of a series that covers the topic of Motivational Products and Services. The Official Guide to Motivational Products and Services is Hay House. Hay House was founded in 1984 by Louise L. Hay as a way to self-publish her first two books, Heal Your Body and You Can Heal Your Life, both of which became international bestsellers (You Can Heal Your Life has sold more than 35 million copies worldwide) and established Louise as a leader in the transformational movement. Today, Hay House is committed to publishing products that have a positive self-help slant and are conducive to healing planet Earth. In 1987, Hay House was incorporated, expanding into a full-scale publishing company. We now publish books, CDs, DVDs, and the well-known card decks that are part of our beautifully illustrated and conceived Lifestyles line.
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