You need to concentrate on gaining followers on Twitter before you start your marketing endeavors. Some marketers believe that the followers you have on Twitter aren't important but this is wrong because they do matter, but only the ones that are targeted.

You need to be ready to do practically anything to gain targeted followers if you want your Twitter marketing campaign to be successful and to get great results. You will be able to gain the most out of the work you do and you'll also be able to take advantage of Twitter in the future. This article will offer three great strategies that you can use to create the right type of Twitter following.

The initial thing you should keep in mind is that your Twitter account must be marketed. In basic terms, you should never hesitate to put your Twitter on a business card, in your email signature or in forum signatures, etc. There are lots of ways you can get the masses to come to your Twitter page. The more your Twitter page is promoted, the more followers you'll get. Also, don't forget to get with other people on Twitter because you need to be friendly with other people if you want them to get to know you and follow you.

The second thing to remember is that controversy will get more hits. That's right, if you see something that may be controversial that has to do with your niche, you should tell your followers about it. If you don't want to do that, another way is to create a debate amongst your followers on some controversial topic. You are trying to create a controversial tweet that will become viral, and get you the exposure you desire. What you're trying to do is to get your tweets to travel far and wide, starting of course with your followers. This will make people in your niche know you and you will increase the amount of people who follow you.

Another strategy that seems slightly odd but is quite effective is to test different avatars as these can attract more followers for you quite easily. Oftentimes, you will find that your Twitter page attracts people because of your avatar which is closely connected to your niche while setting you apart from the crowd.

Even though these strategies don't appear to have a lot going for them, you will find that they can have a large impact over the long term. You should now see just how easy and important it is to get targeted followers on Twitter. If you are going to use Twitter for its maximum marketing potential, then you are going to have to perfect the art of garnering more targeted Twitter followers.

Remember that if you are just beginning, this can take some time. But overtime, you will see for yourself how having a large follower base can help you.

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For many more effective ideas on how to increase twitter followers you should visit our Twitter Marketing Hub where you will find loads of advice to help you increase your website traffic. We also review the best Twitter Tools on the market and give you an in depth Tweet Adder Review. See you there!