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Articles from Lisa Mininni | Selfgrowth.com
- 6 Tips for Marketing Your New Business - by Submitted on Mar 26, 2009 from Lisa MininniWith over 495,000 new businesses started each month, many new entrepreneurs need help making the transition to business ownership. The task in setting up a business can be overwhelming and many new entrepreneurs are overloaded in assumptions about how expensive it is to market their business. ...
Views: 1370 - How Does a New Business Pay for Start Up Expenses? - by Submitted on Oct 23, 2009 from Lisa MininniWith an estimated 495,000 new businesses starting up each month, new entrepreneurs are searching for financing answers. The key to financing a start-up business is to first understand your business start-up expenses and cash flow cycle. Start-up costs include capital expenditures (hard ...
Views: 1370(1 vote) - Automation: Time Saver and Convenience Maker, but Don’t Forget This One Thing - by Submitted on May 21, 2015 from Lisa MininniInformation technology has changed the way the world conducts business. A letter that once took weeks to get from Point A to Point B is now delivered instantly with a mere push of a button. Automation has also made it possible for small businesses to streamline their processes, get a handle ...
Views: 1359 - Get More Leads When You Speak - by Submitted on Jun 28, 2014 from Lisa MininniPicture this: You just made the decision to add speaking to your marketing mix so you get in front of your ideal prospects. You land your first gig. You are thrilled because you have your first real shot at getting in front of a room filled with your ideal prospects. So, you work for hours ...
Views: 1359 - 4 Surprisingly Simple Steps to Take You from Procrastination to Progress - by Submitted on Dec 27, 2011 from Lisa MininniOne of the biggest frustrations of small business owners is simply procrastinating on tasks that they know need to be done, but just don’t do them. Other contributing factors that sideline most entrepreneurs include: not setting clear goals, underestimating the difficulty or time required to ...
Views: 1357 - One Simple Tip to Instantly Get the Most from Every Business Meeting - by Submitted on Jan 30, 2015 from Lisa MininniClients are curious about how I manage to get so much done. They ask how I manage my continuously growing business, travel to speak at association summits and free time for the important people in my life. Before you assume I have a magic wand in my back pocket, I have a number of ...
Views: 1351 - Did You Know That You’re Wired to Win? - by Submitted on May 31, 2013 from Lisa MininniPart 1 of 4: Did You Know That You’re Wired to Win? Winning can be defined in several ways. Dictionary.com defines winning as, “to finish first in a race”, to or “to gain the victory”. In each of these definitions, however, it infers someone is going to lose. If you apply the win-lose ...
Views: 1348(1 vote) - 3 Tips to Attract More Leads from Social Media - by Submitted on Jan 10, 2013 from Lisa MininniRecently, a member of my community wrote in to say that she had her Social Media “up and ongoing” and wanted to know how to capture more leads. Social media marketing has been widely popular because it is easily accessible to anyone with internet access. When social media is used in the ...
Views: 1344(2 votes) - Formalize Your Referral System to Increase Your Profits - by Submitted on Apr 14, 2015 from Lisa MininniThere’s nothing worse than waking up in the morning realizing you created a successful business but it is taking over your life. You get caught up in the excitement of launching your latest project or marketing tactic only to realize you have to keep it going consistently for it to attract ...
Views: 1344 - 2 Keys to Building Unstoppable Momentum in your Small Business - by Submitted on May 28, 2011 from Lisa MininniIf you have worked harder for someone else than you have in your own business, you’re not alone. In my recent Entrepreneurial Edge System 3-Day Intensive, this self-limiting habit seemed to be a popular pattern. It shows up by procrastinating, justifying a delay (it can always be done ...
Views: 1337(2 votes) - Score More Clients With Candence - by Submitted on Nov 15, 2013 from Lisa MininniHave you ever been absolutely mesmerized by the rhythmic nature of a drum line? If you have, there is that defining moment when the drum line comes together to create an amazing show leaving the audience captivated by their cadence. As a business owner, it is important to captivate your ...
Views: 1328 - How to Create Multiple Income Streams - by Submitted on Nov 20, 2013 from Lisa MininniSuccessful business owners understand one very important thing: multiple income streams are not a luxury, they are a necessity. [Tweet This.] When I had a chat with a client who has very profitable business, we evaluated his profitability factors. He realized that the majority of his income was ...
Views: 1322 - Have You Made This Major Leadership Mistake? - by Submitted on Jun 28, 2014 from Lisa MininniBeing a leader isn’t always easy. A big part of successfully growing your business depends on motivating others in the most optimal way. Whether you have a team of employees, are coaching others, or are leading a committee, it can be a mystery on the best ways to inspire others to get the job ...
Views: 1318 - How to Get Good Buzz - by Submitted on Oct 04, 2012 from Lisa MininniHow do you get good buzz? It’s not what you might think so before you start sharing your formulas, let me explain. What I mean is - how can you get good word-of-mouth and social media buzz? A common frustration that my brand new small business clients have is how to put all of their ...
Views: 1316 - Four Simple Steps to Tame Your Email Monster - by Submitted on Oct 16, 2011 from Lisa MininniHave you ever sat down to your computer, pressed the send/receive button on your email only to have it download a laundry list of emails that you know just by glancing at them aren’t important or urgent to growing your small business? First you look at them. You feel the pressure build up ...
Views: 1308 - 6 Surprisingly Simple Steps to Integrating Social Media - by Submitted on Nov 03, 2010 from Lisa MininniAre you still trying to figure out how to integrate social media into your Marketing Mix? You’re not alone; many small business owners are confused about how to blend social media into their business. You might have signed yourself up for LinkedIn or Facebook but you find yourself wondering if ...
Views: 1304(6 votes) - How is Your Lead Generation System Working for You? - by Submitted on Jan 17, 2013 from Lisa MininniThe goal of any business owner is to grow a profitable business. In order to do this efficiently, you need to build systems. It’s not a collection of systems you need to build, but systems that work together. One such system is a Lead Generation System. While Lead Generation has been around ...
Views: 1295 - How to Get Unstuck in Business - by Submitted on Feb 14, 2013 from Lisa MininniWe all get stuck at some point unsure about what choice to make. It might be from a plan that is not working as anticipated or of an underlying fear of the unknown keeping us from making the decision. When confused, we become mentally paralyzed. We often look at this or that causing a rise ...
Views: 1288(1 vote) - One K.I.T. System Does Not Fit All - by Submitted on Nov 19, 2013 from Lisa MininniHave you ever attended a meeting, bonded with someone you could refer business to but didn’t have a need for their services? Then, you found yourself on their list receiving weekly information from them that provided no value to you. One of the major mistakes businesses make is create an ...
Views: 1283 - Consistency is Key to Getting More Clients - by Submitted on Mar 30, 2012 from Lisa MininniWhen it comes to getting more clients, consistency is key. When your marketing, messaging and branding are consistent, it demonstrates that you are focused. This focus will attract clients because they see that they can depend on you to provide consistent value. There are three important ...
Views: 1278 - Sure Fire Steps to Profitability - by Submitted on Oct 29, 2010 from Lisa Mininni“Any successful relationship, whether personal or business, is unique to every pair of individuals and evolves over time. It starts out tentative, fragile, full of unfulfilled possibilities and expectations. It grows stronger with experience and familiarity. It matures into trust and ...
Views: 1275(5 votes) - This Might be the Reason You're not Achieving Your Goals - by Submitted on Nov 17, 2014 from Lisa MininniApproximately 80 percent of people never set goals for themselves. Even more surprising, of the 20 percent of the population that does set goals, roughly 70 percent fail to achieve the goals they have set for themselves. Yet, most business professionals claim to understand the importance of ...
Views: 1274(1 vote) - What Rules – They’re Just Guidelines - by Submitted on Oct 05, 2010 from Lisa MininniFran excitedly hops into the conference room where Accounting is meeting and is just thrilled that she just landed one of the biggest accounts of her career and the largest in the company’s history. Rather than the excited response she anticipated, she was riddled with questions about how the ...
Views: 1274(6 votes) - The Best Kept Secret Factor to Closing A Sale - by Submitted on Apr 06, 2012 from Lisa MininniIt is said that we are all selling something. We may be selling an idea, a product, or a service. The question is: What are the underlying factors causing people to buy? This is where a lot of people will point to a host of tools and fancy techniques. Yet, there is an easy almost simplistic ...
Views: 1271 - How to Make a Shift From Where You Are to Where You Want to Be - by Submitted on Sep 27, 2012 from Lisa MininniWhether you have always thought of starting a business, just started one, or have had one a while, there is one principle that is essential to any small business owner’s success. Without it, you’ll get sidetracked and wonder why things are going awry. When you practice this principle each ...
Views: 1268 - 4 Tips to Cope With Overwhelm - by Submitted on May 17, 2012 from Lisa MininniIn a world of get-it-done, stay-connected, and do-it-now, it’s easy to get on a treadmill of life. Regardless of your plan, you may find unexpected demands pulling you in many directions. For whatever reason, you may feel like you need to put in more hours. At some point, you begin to feel ...
Views: 1267(1 vote) - Jump Into Your Best Life - by Submitted on Oct 20, 2010 from Lisa MininniEdmund Hillary said, “It is not the mountain we conquer, but ourselves.” It’s true. We think it is the mountain that must be conquered but it is what’s happening on the inside that paves the way. Many people doubt that they can create something really significant in this world. ...
Views: 1255(3 votes) - What Matters More to Motivate Millennials? - by Submitted on May 26, 2015 from Lisa MininniAccording to Pew research, for the first time, the millennial generation, those aged 18- 34, are now the largest segment of the workforce. If you worked with millennials, you might not be surprised to learn that millennials have a reputation for being married to their phone, using them to ...
Views: 1255 - 7 Benefits to Using Teleseminars to Grow Your Business - by Submitted on Jul 15, 2011 from Lisa MininniOne of the best resources to use to quickly establish credibility, add additional streams of income, and attract new clients, is hosting teleseminars. Teleseminars are conducted over the telephone. Just like a live seminar, teleseminars have a speaker and attendees. What you don’t have is the ...
Views: 1249(1 vote) - Ditch the Pitch – Seal the Deal with Hardwiring - by Submitted on May 23, 2014 from Lisa MininniMany business professionals fail miserably at converting a promising lead into a client. Why? Could it be their sales process? Yes. Could it be because they didn’t pre-qualify the prospect? Yes. Could it be because they haven’t asked enough questions before pitching their ...
Views: 1243 - Do You Need Your Independence or a Team? - by Submitted on Jun 07, 2013 from Lisa MininniDo you like to create your own ideas and have lots of autonomy to execute them or do you prefer to be a member of a team and toss ideas around? Are you a venturesome doer and interested in the achievement of tangible results? Or, do you prefer a work environment where you handle familiar work in ...
Views: 1233(1 vote) - How Do You Know You're Ready - by Submitted on Apr 16, 2011 from Lisa MininniAnyone who knows me, knows I ask a lot of questions. Thankfully, my clients have said they appreciate it because I seek to understand and pose questions that help generate ideas. I guess I’ve been curious all of my life. When I was little, I remember spotting a mound of ants. I noticed ...
Views: 1222(1 vote) - Leverage Tips You Can Take to the Bank! - by Submitted on Feb 25, 2011 from Lisa MininniHave you ever asked yourself, “How can I get my business to the next level?” This is a common question I receive and recently answered on a Q&A call for my Success Circle members. One of the important elements to get your business to the next level is that your business cannot be dependent ...
Views: 1214(5 votes) - The Secret to A Breakthrough Year - by Submitted on Nov 21, 2014 from Lisa MininniWhen building your business, the fastest way to grow it is to focus your energy on activities that attract clients and bring in cash flow. Yet, you may often find yourself choosing a certain activity instead of the results-oriented activities you should be working on. Although you may have ...
Views: 1214 - 4 Breakthrough Steps to Achieve Your Gold Medal - by Submitted on Jul 06, 2012 from Lisa MininniWith the Summer Olympic games less than a month away, athletes are preparing themselves to go for the gold. They went to the gym each day, followed their workout schedules, and prepared for the Nationals. For some athletes, they will have the opportunity to go for the gold medal. We all know ...
Views: 1209 - How to Grow Your Business by Bumping Up Your Sphere of Influence - by Submitted on Oct 18, 2012 from Lisa MininniIn last week’s blog, I wrote about important prospect-to-client conversion tips. In it, I outlined what happens when you make the mistake of asking someone to do business with you before you’ve developed a relationship with them. Getting the “yes” answer to your proposal often requires more ...
Views: 1206 - Are you Sabotaging Important Contacts From Reaching You On LinkedIn? - by Submitted on Dec 01, 2012 from Lisa MininniOne of the internal systems my Entrepreneurial Edge System Clients learn is to connect their online and offline strategies. After they attend a face-to-face networking event, they will go online and connect with people they have just met. It’s a great way to bridge offline networking and online ...
Views: 1194 - When Entrepreneurs Play the Commitment Game, Nobody Wins - by Submitted on Sep 16, 2009 from Lisa MininniOften times, new entrepreneurs play the commitment game. I want a business, but maybe someone will hire me – I’ll hold off from starting for now. I’m scared about starting a business because I’ve never done it before. Maybe I shouldn’t start because I don’t know if I can be successful. It’s ...
Views: 1192(2 votes) - Your Profit is in Your Productivity - by Submitted on Jan 03, 2013 from Lisa MininniAs a business owner, you wear many hats. If you try to do everything yourself, you will certainly fail. Becoming a successful business owner often means shifting the way you work. Figuring it was part of her open door policy, one of my clients allowed her employees to interrupt her at any ...
Views: 1189(3 votes) - Do You Have A Pre-Qualification System? - by Submitted on Nov 13, 2013 from Lisa MininniDoes this sound familiar? You meet a prospect and play phone tag. Months later, you arrange a meeting, you give away valuable ideas and information during the introductory meeting and you wait. You go through this process over and over and over. Eventually, someone does business with you. If ...
Views: 1184 - Use the START Method to Make 2013 Your Best Year Ever - by Submitted on Dec 07, 2012 from Lisa MininniDo you begin the year with good intentions, then fade away because you got sidetracked? You’re not alone. According to a Franklin Covey Survey of 15,000 customers, one third will break their resolutions by the end of January. Nearly 40% surveyed attributed breaking their resolutions to having ...
Views: 1183 - How to Boost Your Productivity - by Submitted on Jan 25, 2015 from Lisa MininniHave you ever wondered why you perform better with some work activities and yet procrastinate on others? When your business is rapidly growing, it can be challenging to keep yourself and even your team consistently motivated. Generic organizing techniques might work for a while, but they ...
Views: 1181 - How to Create a Business and Life You Love - by Submitted on May 20, 2015 from Lisa MininniThere are many advantages to becoming an entrepreneur. I asked accomplished entrepreneurs why they started their own business. They often reply that they saw a need, they had a vision, or they wanted to be their own boss to have more freedom in their life. Entrepreneurship is supposed to ...
Views: 1181 - Systems Give You Freedom - by Submitted on Feb 14, 2013 from Lisa MininniThere’s nothing worse than waking up in the morning realizing you created a successful business but it is taking over your life. You get caught up in the excitement of launching your latest project or marketing tactic only to realize you have to keep it going consistently for it to attract ...
Views: 1180(1 vote) - The Two Secret Ingredients to Grow Your Clients, Profits and Business - by Submitted on Apr 12, 2013 from Lisa MininniIt is estimated that 65% of marketing budgets, on average, are spent on activities designed to generate leads to potential new customers. Yet entrepreneurs only follow up on an estimated 20% of the leads – the rest of the leads generated fall into the abyss of sales leads. Entrepreneurs ...
Views: 1172(1 vote) - Rev Up Your Speaking with Your Million-Dollar Signature Story - by Submitted on Jan 11, 2011 from Lisa MininniOne of the best things to draw in new clients, quickly establish credibility, and create massive momentum and exposure in your business is speaking. Whether you organize your own workshops on a regular basis or get booked to speak in front of groups or associations, it works well to ...
Views: 1169 - How Not Testing Your Assumptions Is Costing You Serious Business - by Submitted on Feb 23, 2013 from Lisa MininniEvery day, entrepreneurs act on their assumptions. Making assumptions is a part of doing business. Assumptions are often based on our experiences and are not often questioned. It’s part of our system of beliefs. If our beliefs are not sound, our assumptions are not sound. These assumptions ...
Views: 1165(1 vote) - When the Mind is Clear, Action is Focused - by Submitted on Oct 08, 2011 from Lisa MininniIn a world of continuous connectivity, creating focus is a challenge for even the most disciplined small business owners. Some studies even suggest that only 20-30% of focused time is spent on priority areas. The news of the day, email, and texts can have you getting sidetracked never ...
Views: 1165 - Year End Checklist for Small Businesses - by Submitted on Dec 12, 2014 from Lisa MininniWhen you think of the end of the year, what do you think of? Most small business owners think of taxes. It’s a good time to analyze what worked and plan ahead for the next year. At Excellerate Success Institute, my clients use their own Business Blueprint Wizard complete with ...
Views: 1162 - Are You Ready for Growth? - by Submitted on Mar 05, 2011 from Lisa MininniImagine one day you wake up, jump out of bed, and are excited about starting your day. You head toward the kitchen to pour yourself a cup of coffee and sit down to breakfast. As you start zoning out while drinking your first sip of java, your excitement turns into anxiousness as you think ...
Views: 1160(3 votes)